Alliance Beverage is a joint venture formed between Kent Beverage and B&B Distributing in 2013. Family owned and operated, Alliance Beverage services over 4,800 customers across the Western half of Michigan. With three distribution facilities and five sales offices, our employees live and are active in the communities they serve.

Today, Alliance Beverage Distributing offers full service beverage supplies to many local favorites. Specializing in a vast selection of beer, wine, and non-alcoholic beverages, Alliance Beverage Distributing has something to offer every customer.

To find out more, please contact our customer service department, 616-241-5022.

For questions, comments, or more information about Alliance, please contact us at:

Alliance Beverage Distributing
Corporate Headquarters

3710 Roger B. Chaffee Blvd. SE
Grand Rapids, MI 49548
p: 616.241.5022
f: 616.241.2898

Alliance Beverage Distributing
Operations Facility

650 36th St. SE
Grand Rapids, MI 49548
p: 616.241.5022
f: 616.243.3340

Alliance Beverage Distributing
Lansing Sales Office

2932 Sanders Rd.
Lansing, MI 48917
p: 616.241.5022
f: 616.241.2898

Alliance Beverage Distributing
Manistee Sales Office

1355 Pine Creek Rd.
Manistee, MI 49660
p: 231.723.8371f: 231.739.1213

Alliance Beverage Distributing
Muskegon Sales Office

143 W. Sherman Blvd.
Muskegon, MI 49444
p: 231.739.1077
f: 231.739.1213

Alliance Beverage Distributing
St. Joseph Sales Office

200 Hawthorne Ave.
St. Joseph, MI 49085
p: 269.983.7469
f: 269.983.7247

Alliance Beverage Distributing
Human Resources

3710 Roger B. Chaffee Blvd. SE
Grand Rapids, MI 49548
p: 616.241.5022
f: 616.241.2898